Here's a comprehensive summary of the Poppi Wikipedia article:
Poppi is an American brand of prebiotic soda, launched in 2018, that has quickly gained popularity for its "gut healthy" approach to carbonated beverages. Founded as Mother Beverage by couple Allison and Stephen Ellsworth, the company secured a $400,000 investment from Rohan Oza on Shark Tank before rebranding to Poppi in 2020 to appeal to a younger audience. By 2023, Poppi's sales had soared past $100 million, with its low-sugar sodas available in over 120 retailers and bolstered by partnerships with celebrities such as Hailey Bieber and Post Malone.
In a major development, PepsiCo acquired the rapidly growing brand for an impressive $1.95 billion, with the deal finalized on May 19, 2025. Despite its success, Poppi faced a class-action lawsuit in 2024, alleging misleading claims about its gut health benefits; the company agreed to an $8.9 million settlement in July 2025. Poppi continues its robust marketing efforts, notably running consecutive Super Bowl ads in 2024 and 2025, and maintains a diverse range of low-calorie flavors.