Business

The Global Entrepreneurship Summit (GES) is an annual event organized by the U.S. federal government, originating from President Barack Obama's "A New Beginning" speech in Cairo in 2009. The inaugural Presidential Summit on Entrepreneurship took place in Washington, D.C. in April 2010, uniquely focusing on private sector entrepreneurs,...

In-game advertising (IGA) integrates advertisements directly into video games, a practice distinct from advergames created solely for promotion. This industry has experienced explosive growth, escalating from $34 million in 2004 to an estimated $7.2 billion by 2016 according to Forbes, with its earliest known instance being the 1978 ga...

Marketing ethics is an applied field that explores the moral principles guiding the operation and regulation of marketing. It generally divides into positive ethics, observing existing practices like fraudulent advertising, and normative ethics, which uses frameworks such as utilitarianism to dictate h...

Business administration encompasses the comprehensive oversight and management of an organization's operations, focusing on efficiently organizing people and resources to achieve common goals. Pioneering management theorist Henri Fayol (1841–1925) outlined five essential functions: planning, organizing, commanding, coordinating, and co...

Customer Relationship Management (CRM) is a strategic process used by organizations to manage, analyze, and enhance customer interactions, leveraging data from various channels to boost satisfaction and drive growth. The concept emerged in the early 1970s, with precursors like James Farley's "Farley File" and Kate and Robert D. Kestenb...

Marketing research is the systematic gathering, recording, and analysis of data concerning marketing products and services, primarily to understand how changes in the marketing mix influence customer behavior. This crucial process helps management make informed decisions by providing accurate and relevant information, ...

The Doctor of Business Administration (DBA) is a terminal, research-focused or professional doctorate in business administration, widely recognized as academically equivalent to a Doctor of Philosophy (PhD). Both the United States Department of Education and Australia's AQF, for instance, acknowledge its parity with the PhD. This rigor...

Business Process Management (BPM) is a comprehensive discipline focused on optimizing an organization's business processes, whether structured or unstructured. It involves a range of methods like discovering, modeling, analyzing, automating, and improving these processes to enhance customer satisfaction, deliver value, and align with s...

The Indian Institute of Management, Ahmedabad (IIM-A), established in 1961, is widely regarded as India's leading business school and one of the most prestigious globally, having been accorded the status of an Institute of National Importance in 2017. Its founding was a collaborative effort involving the Government of India, Harvard Bu...

Management is the crucial process of administering organizations, whether businesses, non-profits, or government bodies, by effectively managing their resources. It typically involves a three-tiered hierarchical structure: senior management sets strategic goals, middle management communicates these, and line managers oversee daily oper...

Founded in 1921 as Australian Guarantee Company, Australian Guarantee Corporation (AGC) quickly became Australia's oldest national finance company, evolving from financing household items to specializing in motor vehicles, equipment, and personal loans. Registered as a public company in 1925, AGC was led by Managing Director Mr. G. K. ...

"Looking for a Man in Finance" is a satirical a cappella song created by singer Megan Boni, known as @girl_on_couch on TikTok, who posted the original video on April 30, 2024. Boni, who included herself in the premise, intended the track as a parody of single women's unrealistic expectations for potential partners.